Associação Moçambicana de Reciclagem
The Blue Coins project, developed by AMOR, is an innovative fundraising initiative designed to finance coastal pollution clean-up and sustainable solid waste management. This mechanism involves the private sector by assigning economic value to recyclable waste collected from coastal areas.
Desde sua criação em 2020, o projeto Moedas Azuis demonstrou um impacto significativo na
limpeza da poluição costeira. Atribuir valor econômico aos resíduos incentivou a participação da
comunidade e a colaboração com o setor privado.
A inovação do projeto Moedas Azuis reside em sua abordagem financeira sustentável para a
gestão de resíduos, combinada com tecnologia avançada de monitoramento através do
aplicativo KOLEKT.
O projeto Moedas Azuis também promove a equidade ao envolver diretamente as comunidades
locais nas atividades de limpeza e reciclagem.
Uma das grandes vantagens do projeto Moedas Azuis é a sua reprodutibilidade. A metodologia
e o modelo financeiro, juntamente com o aplicativo KOLEKT, podem ser adaptados e aplicados
em diferentes contextos geográficos e sociais, permitindo que outras regiões e países
enfrentem efetivamente seus próprios desafios de gestão de resíduos sólidos.
Since its creation in 2020, the Blue Coins project has had a significant impact on
cleaning up coastal pollution. Assigning economic value to waste has encouraged community participation
and collaboration with the private sector.
The innovation of the Moedas Azuis project lies in its sustainable financial approach to
waste management, combined with advanced monitoring technology through the
KOLEKT app.
The Blue Coins project also promotes equity by directly involving local communities
in cleaning and recycling activities.
One of the great advantages of the Moedas Azuis project is its reproducibility. The methodology
and financial model, together with the KOLEKT application, can be adapted and applied
in different geographical and social contexts, allowing other regions and countries
to effectively address their own solid waste management challenges.
Companies and other interested parties are encouraged to contribute financially by purchasing Blue Coins that represent the value of the waste collected and recycled. These funds are then used to sustain and expand pollution clean-up and recycling activities, ensuring the continuity of environmental efforts. For example, a contribution of €228 will enable the removal of 1 tonne of waste from the environment, with 14% of this amount allocated to AMOR’s fixed costs.